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"Don't Waste" with Coca-Cola (In Progress)

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Description

Coca-Cola is partnering with the University of Illinois Urbana-Champaign on a "Don't Waste" campaign to bring recycling and waste awareness to campus. The company is partnering with the Division of Intercollegiate Athletics, University Housing, the Illini Union, the Institute for Sustainability, Energy, and Environment, F&S, and others to keep plastic and metal drink containers out of the campus waste stream.

Background

Collaboration with Coca-Cola on issues of campus sustainability were born from discussions that took place at the Sustainability Sub-Council Meetings. With a shared desire to increase recycling, reduce waste, and think up creative solutions to zero waste challenges, Coca-Cola and the University now work together on a long-term "Don't Waste" campaign. During Welcome Week in August 2022 Coca-Cola initiated its first "Don't Waste" campaign through its distribution of 60 portable side-by-side bins for landfill waste and recyclables. Most recently, in November 2022, Coca-Cola is supporting the university's endeavor to target waste reduction at high-visibility athletic events through the creation of the evergreen Fighting Illini, Fighting Waste event campaign.

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Project Team

  • Primary Contact:

    Daphne Hulse

    Team Members:

    • Jake Slager
    • Elizabeth Doeschot
    • Jennifer Fraterrigo
    • Meredith Moore
    • Morgan White
    • Shreya Mahajan
    • Dominika Szal
    • Bryan Johnson
    • Marty Kaufmann
    • Aaron Finder
    • Shawn Patterson
    • David Guth
    • Tyler Swanson

Dates

  • Proposed March 31, 2022
    Proposed by Morgan White, Meredith Moore, Jennifer Fraterrigo
    Investigated April 28, 2022
    Investigated by Morgan White, Jennifer Fraterrigo
    Started July 25, 2022

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Project details last updated on: 8/15/2023. Check Project Updates for recent activity.