This project funds an opt-in bike tracking system for all registered campus bikes working toward two goals: 1) Collecting useful data on where cyclists are biking on campus for more accurate and timely information than the perennial bike census; and 2) Providing incentives for people who bike to campus, in the form of points toward or drawings for gift certificates for local dining options near campus. When students and faculty of the University register their bikes, they will each receive a tag for their bike with a personal ID number. With the data collected about their individual biking habits, students and faculty will be able to track how often they bike and earn rewards through an online interface and incentive system. The interface will show the number of times biked, the rewards an individual can earn, and offer the ability to submit reports since bikers often see needed improvements before planners and engineers. This system is being developed entirely in-house by a team of women engineers. This proposal directly funds: 1) Supplies for creating the system 2) Two interns to assist with logistics 3) Mounting equipment and RFID tags.